So, it’s come to light this morning that EA are expecting us to pay to try a demo of their recently announced UFC fighting game as well as a demo of FIFA 14 that’s been available since the Xbox One’s launch last year. This has to be a twisted joke, right? Or are EA trying to kick start a new business model: ‘Pay to Try.’

Thankfully it’s all an error, at least that’s what a representative from EA told Polygon.

This morning various Xbox One users have discovered that the once free demos EA Sports FIFA 14 and UFC are now charging $4.99 and $6.65 respectively to get access to a very limited demo of the two titles. This has since caused a bit of outrage online but EA assure us it’s just an error. EA Australia told Polygon that the error isn’t on the PlayStation Network, but if it was, it’s been rectified already.

Though it may be an error, this has sparked the question; why would EA have put pricing on demos, even in error? Have we just received a glimpse of what EA might be planning for the future?

We’ll be keeping an eye on the Xbox Store for any changes and we’ll update this post accordingly.


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