It looks like the company behind the million dollar console the OUYA are looking to shift the company, quickly..
The OUYA went down hill pretty darn fast. After earning itself millions of dollars in one of the most well known Kickstarter campaigns, things just spiralled out of control. The company and the console itself has had its fair share of controversies and has caused many developers to speak out about its issues, and since then the Android-powered console had very little in the way of positive publicity. So it comes as no surprise that the company is wanting to shift the business else where, and fast.
Rumours that the company were looking to sell began in September 2014, now a new rumour has sparked suggesting that the company really, really wants to get rid. Fortune has apparently got its hands on a confidential email from the company’s CEO Julie Uhrman which notes that they’re in trouble and the company’s focus “is trying to recover as much investor capital as possible,” according to the report. Investment bank Mesa Global has been brought on to manage the sale.
The email continues to read that Uhrman is looking to sell the business by the end of April.
In the beginning the Android-powered micro console raised more than $8.5 million on Kickstarter. It then received $15 million in venture capital from investors such as Kleiner Perkins Caufield, The Mayfield Fund, Nvidia, Shasta Ventures, and Occam Partners. As of late however, it seems OUYA’s focus was to shift the platform elsewhere with plans to embed its platform onto other devices with Chinese firm Xiaomi partnering with the company to add OUYA features to their set-top boxes.
Other reports stated that OUYA had also made a deal with Chinese e-commerce giant, Alibaba, who invested figures around $10 million in the OUYA to bring the platform to Alibaba’s set-top boxes.