The new year has been good for Apple as they have annouced that new years day was the busiest day ever with many records being broken.
Janurary 1, 2017 was the busiest day on record for the App Store with over $240 million in customer purchases. Not only that but in 2016 developers earned a total of $20 billion. This is up 40% from 2015 and since launching in 2008 the app store has paid developers over $60 billion. This shows that developers, and Apple, continue to grow with every passing year.
Apple’s senior Vice President of Worldwide Marketing, Phil Schiller, had the following to say about the news:
“2016 was a record-shattering year for the App Store, generating $20 billion for developers, and 2017 is off to a great start with January 1 as the single biggest day ever on the App Store. We want to thank our entire developer community for the many innovative apps they have created — which together with our products — help to truly enrich people’s lives.”
Along with these announcements Apple also released some interesting data about how the App Store preformed in 2016. Pokemon Go and Clash Royale were two of the top grossing apps. The number one downloaded app globally on Christmas and New Year’s Day was Super Mario Run which is not much of a surprise. On the charity side of things, the App Store was able to raise $17 million to help protect the planet and fight AIDS in 2016. All in all the App Store had a very impressive year and I’m sure Apple is more than happy with the data.
Moving into 2017 it will be interesting to see how the App Store preforms this year though I’m sure it will be record breaking once again.